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Prevagen Supplements: Compare Strengths, Ingredients & Prices

Prevagen is an over-the-counter dietary supplement containing apoaequorin and vitamin D, formulated to support brain health. It comes in Regular (10 mg), Extra Strength (20 mg), and Professional Formula (40 mg) strengths, plus a chewable format. Results may vary.

WellBeUp carries the full Prevagen lineup. Compare formulas by strength, format, and count to find the right fit — then go straight to the product page for current pricing and availability.

Prevagen brain health supplements

Prevagen quick answers

Common questions answered in plain language — no fluff, no health hype.

What is Prevagen?

Prevagen is an over-the-counter dietary supplement containing apoaequorin and vitamin D, formulated to support brain health. It is not a prescription drug or FDA-approved medicine.

What strengths does Prevagen come in?

Regular Strength (10 mg apoaequorin), Extra Strength (20 mg apoaequorin), and Professional Formula (40 mg apoaequorin). Extra Strength is also available as a chewable tablet.

What are the main ingredients in Prevagen?

The two primary ingredients are apoaequorin (10–40 mg depending on formula) and vitamin D (50 mcg). Inactive ingredients vary by SKU — check the Supplement Facts panel on each product page.

Is Prevagen FDA approved?

No. Prevagen is a dietary supplement, not a drug. The FDA does not pre-approve dietary supplements. Under DSHEA, the manufacturer must include the required disclaimer — see below.

Where can I buy Prevagen?

Prevagen is available here at WellBeUp, as well as at major national retailers. Shopping at WellBeUp lets you compare all formulas side-by-side and check current pricing on each product page.

What is Prevagen used for?

Prevagen is used as a daily dietary supplement by adults looking for brain health support. Shoppers often compare it with other memory support supplements and brain health vitamins — but Prevagen is not a medication. It should not be treated as a treatment for memory loss, dementia, Alzheimer's disease, or any diagnosed medical condition.

If you are noticing new or worsening memory concerns, the right first step is a conversation with a healthcare professional, not a supplement purchase. What Prevagen offers is a daily brain health supplement routine built around apoaequorin and vitamin D — two ingredients that define the brand and set it apart from competitors like Neuriva, which uses a different active ingredient profile.

Shoppers typically turn to Prevagen when they want to add a dedicated brain health supplement to their daily stack, when they are comparing strengths to decide between Regular and Extra Strength, or when they prefer a chewable tablet over a capsule. The product cards below cover all four current formulas.

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Daily brain health support

Adults who want a daily supplement formulated for brain health use Prevagen as part of a broader wellness routine. It is not a treatment for any condition.

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Comparing Prevagen strengths

Shoppers comparing Regular (10 mg), Extra Strength (20 mg), and Professional Formula (40 mg) use this page to choose a starting point before going to the product page.

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Choosing capsule vs chewable

Those who prefer not to swallow capsules can opt for Extra Strength Chewables — the same 20 mg apoaequorin dose in a chewable tablet format.

Shop Prevagen by strength and format

All four Prevagen formulas at WellBeUp. Tap any product to see the current price, Supplement Facts, and add to cart.

regular-strength
Regular Strength
Prevagen Regular Strength
10 mg apoaequorin
Vitamin D 50 mcg
Capsule
30 count
See price on product page
View Product →
extra-strength
Extra Strength
Prevagen Extra Strength
20 mg apoaequorin
Vitamin D 50 mcg
Capsule
60 count
See price on product page
View Product →
professional-formula
Professional Formula
Prevagen Professional Formula
40 mg apoaequorin
Vitamin D 50 mcg
Capsule
30 count
See price on product page
View Product →
extra-strength
Chewable
Prevagen Extra Strength Chewables
20 mg apoaequorin
Vitamin D 50 mcg
Chewable tablet
30 count
See price on product page
View Product →

Compare Prevagen Regular, Extra Strength, Professional & Chewables

All key specs in one table. Use this to choose the right formula before visiting the product page.

Product Apoaequorin Vitamin D Format Count Best for Action
Prevagen Regular Strength 10 mg 50 mcg Capsule 30 ct Starting out View Product
Prevagen Extra Strength 20 mg 50 mcg Capsule 60 ct Stepping up from Regular View Product
Prevagen Professional Formula 40 mg 50 mcg Capsule 30 ct Highest available dose View Product
Prevagen Extra Strength Chewables 20 mg 50 mcg Chewable tablet 30 ct No-capsule option View Product

What ingredients are in Prevagen?

Every Prevagen formula shares two primary active ingredients. The dose of apoaequorin varies by formula; vitamin D is consistent at 50 mcg across the full product line.

Ingredient Amount by formula Notes
Apoaequorin 10 mg / 20 mg / 40 mg Primary active ingredient; a calcium-binding protein originally derived from the Aequorea victoria jellyfish
Vitamin D 50 mcg (all formulas) Consistent across all Prevagen products; supports general physiological health

Inactive ingredients — fillers, coatings, and flavors in the chewable tablet — vary by SKU. Always verify on the Supplement Facts panel on each individual product page or product label before purchasing.

Read the Ingredient Guide →
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Apoaequorin

A calcium-binding protein first isolated from the Aequorea victoria jellyfish. Present in all Prevagen formulas. The dose — 10, 20, or 40 mg — is the key difference between Regular, Extra Strength, and Professional Formula.

10 – 40 mg depending on formula
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Vitamin D

A fat-soluble vitamin included in every Prevagen formula at a consistent 50 mcg dose. Plays a role in general physiological function. Also present in the chewable tablet format.

50 mcg · all formulas

How does Prevagen work?

Prevagen's formula is built around two ingredients: apoaequorin and vitamin D. Apoaequorin is the branded active ingredient that differentiates Prevagen from most other brain health supplements on the market, including Neuriva, which uses phosphatidylserine and coffee cherry extract instead.

Apoaequorin was originally derived from a protein found in the Aequorea victoria jellyfish. Prevagen uses a lab-manufactured version of this calcium-binding protein. The key functional difference between Prevagen formulas is simply the amount of apoaequorin per serving — and that number is the clearest decision point when choosing between Regular Strength, Extra Strength, and Professional Formula.

Vitamin D is present in every Prevagen formula at a consistent 50 mcg per serving. It is a widely used ingredient with established roles in physiological health, and it is the same across all four products, including the chewable tablet.

FormulaApoaequorin per servingFormat
Prevagen Regular Strength10 mgCapsule
Prevagen Extra Strength20 mgCapsule
Prevagen Professional Formula40 mgCapsule
Prevagen Extra Strength Chewables20 mgChewable tablet
Note: A higher apoaequorin number identifies the amount of the ingredient per serving — it does not mean guaranteed stronger results. How your body responds is individual, and results may vary. Prevagen does not make FDA-approved disease claims.
Entry point
10 mg
Regular Strength — the starting formula for adults new to Prevagen
Mid-range
20 mg
Extra Strength capsule and Extra Strength Chewables — same dose, two formats
Highest available
40 mg
Professional Formula — the maximum apoaequorin dose in the Prevagen line
Consistent across all
50 mcg
Vitamin D dose is the same in every Prevagen product

Which Prevagen is right for you?

Use this quick guide to match your situation to a formula. Talk with a healthcare professional if you are uncertain.

If you are
New to Prevagen
→ Consider
Regular Strength
10 mg apoaequorin · 30 capsules
If you want
A higher apoaequorin dose
→ Consider
Extra Strength
20 mg apoaequorin · 60 capsules
If you want
The maximum available dose
→ Consider
Professional Formula
40 mg apoaequorin · 30 capsules
If you prefer
No capsules to swallow
→ Consider
Extra Strength Chewables
20 mg apoaequorin · 30 tablets

Safety notes before buying Prevagen

Consult a healthcare professional before starting

Talk with your doctor or pharmacist before beginning Prevagen if you take prescription or OTC medications, have a diagnosed medical condition, are pregnant or nursing, or have any concerns about potential side effects.

  • Prevagen is a dietary supplement, not a prescription drug. It is intended for adults and has not been evaluated for use in children.
  • If you experience nausea, headache, dizziness, or any adverse effect, discontinue use and consult a healthcare professional.
  • Prevagen is not intended to diagnose, treat, cure, or prevent any disease, including Alzheimer's disease or dementia.

FTC note (December 2024): A court ordered Prevagen's manufacturer, Quincy Bioscience, to cease certain deceptive advertising claims related to memory loss. WellBeUp does not reproduce those claims on this page.


Read full safety notes →

FDA Required Disclaimer

These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.

Have questions about safety?

Our team is happy to help. You can also speak with your pharmacist or healthcare provider before starting any new supplement.

Contact WellBeUp

Prevagen prices, coupons and availability at WellBeUp

Use the product cards above to compare formula, count, format and current availability before choosing.

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How much does Prevagen cost?

Price varies by formula, count, and format. Professional Formula and larger-count options typically cost more per bottle than Regular Strength. Check each product page on WellBeUp for the current price — we do not publish static figures that can go out of date. Larger counts may offer a lower cost per serving, but only the live product page reflects what you will actually pay.

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Where to buy Prevagen online

All four Prevagen formulas — Regular Strength, Extra Strength, Professional Formula, and Extra Strength Chewables — are available at WellBeUp. Each product page shows real-time stock status so you know what is available before adding to cart. Prevagen is also sold at major national retailers, but WellBeUp lets you compare every formula side-by-side in one place.

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Are there Prevagen coupons or discounts?

If a promotion or coupon is active for any Prevagen formula, it will appear on the product page or at checkout — not here, where it could become outdated. WellBeUp does not publish discount codes that may have expired. Check the individual product pages or your cart for any current offers before completing your purchase.

Prevagen vs Neuriva: quick comparison

Two of the most searched brain health supplements — different ingredients, different approaches.

Shoppers frequently compare Prevagen vs Neuriva because both are OTC brain health supplements sold without a prescription. The comparison works the other way too — Neuriva vs Prevagen comes up just as often when buyers want to know which product fits their situation. The short answer: they are built on entirely different active ingredients.

Prevagen uses apoaequorin (10–40 mg depending on formula) and vitamin D as its two primary ingredients. Neuriva's formula takes a different approach, centering on phosphatidylserine and coffee cherry extract — neither of which appears in any Prevagen product.

Neither brand carries FDA approval for treating, curing, or preventing any disease. Both are dietary supplements subject to DSHEA regulations. The FTC has also scrutinized Prevagen's efficacy advertising. We are not in a position to say one is better than the other — they are different products built around different ingredient strategies.

For a full ingredient-by-ingredient breakdown, including dosages and available evidence, see our dedicated comparison guide.

Read: Prevagen vs Neuriva Full Comparison →
Prevagen Neuriva
Main ingredients Apoaequorin (10–40 mg), Vitamin D (50 mcg) Phosphatidylserine, coffee cherry extract
Format & positioning Capsule and chewable tablet; OTC dietary supplement Capsule; OTC dietary supplement
Best next step See Prevagen product pages → Read our full comparison →

Prevagen FAQ

Answers to the most common questions about Prevagen supplements.

Results vary by individual. The FTC has scrutinized some of the brand's efficacy claims, and in December 2024 a court ordered Prevagen's maker to cease certain deceptive memory-loss-related advertising. Prevagen is formulated to support brain health, but no memory improvement is guaranteed. Talk with your doctor if you have concerns.
Some users have reported nausea, headache, or dizziness. These are not universal and may not be caused by Prevagen specifically. Consult a healthcare professional if you experience side effects or have pre-existing conditions before starting any new supplement.
For most healthy adults, Prevagen is generally tolerated. Consult a doctor if you take prescription or OTC medications, have a diagnosed medical condition, or are pregnant or nursing. This is standard guidance for any new dietary supplement.
Those who are pregnant, nursing, under 18, or currently taking medications should consult a healthcare professional before use. The same applies to anyone with a medical condition that could be affected by a new supplement.
No. Prevagen is an over-the-counter dietary supplement, not a prescription or OTC drug. It is regulated under DSHEA and is not FDA-approved to treat, cure, or prevent any condition.
Prices vary by formula, count, and retailer. At WellBeUp, you can see the current price for each formula on its individual product page. We do not publish static price ranges that can become outdated.
There is no FDA-approved generic equivalent for Prevagen. Other apoaequorin-containing supplements exist on the market, but their formulations, dosages, and quality controls are not identical to Prevagen products.
Prevagen is formulated to support brain health. Individual results vary. No memory improvement is guaranteed. The FTC has taken action against the brand for making unsupported memory-related claims in advertising. Consult a healthcare professional if you have memory concerns.
Prevagen and Neuriva use fundamentally different active ingredients — Prevagen uses apoaequorin and vitamin D; Neuriva uses phosphatidylserine and coffee cherry extract. Neither has conclusive FDA-recognized evidence of efficacy. See our full comparison guide for a side-by-side breakdown.
Compare prices across WellBeUp's Prevagen product listings for the best current value. Larger-count options such as the 60-count Extra Strength often offer a lower cost per serving than smaller bottles.
Prevagen is used as a dietary supplement for adults looking for daily brain health support. It is not a medication and is not intended to diagnose, treat, cure, or prevent memory loss, dementia, Alzheimer's disease, or any disease.
Prevagen does not guarantee a specific timeline or result. Some users may evaluate it over several weeks as part of a daily supplement routine, but results vary. Speak with a healthcare professional if you have memory concerns.
Ask a healthcare professional before combining Prevagen with prescription medications, OTC drugs, or other supplements, especially if you have a medical condition or are pregnant or nursing.

* These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease. Results may vary. Talk with a healthcare professional before starting a new supplement regimen, especially if you take medications or have a medical condition. Prevagen® is a registered trademark of Quincy Bioscience. WellBeUp is an independent retailer not affiliated with or endorsed by Quincy Bioscience.